Goodie Mob's Big Gipp celebrates 50 years of Hip Hop with a craft beer

The Atlanta Native and Rapper, Big Gipp, partnered up with High Gravity Hip Hop to create a craft beer that captures the essence of Atlanta.

Big Gipp and Lenox Mercedes spill the beans on what sparked their High Gravity Hip Hop Black Light Sneaker Ball, happening on Saturday, December 2nd, 2023. Lenox Mercedes opens up about the collaboration between Down Home Brewing and High Gravity Hip Hop which led to the creation of their hoppy 404 Pack Atlanta brew. This thirst-quenching pilsner is the ultimate ode to the ATL, bursting with flavors that scream hotlanta!

Event attendees can expect when Big Gipp hits the blacklight sneaker ball, he's releasing fresh merch and exclusive content. This includes his upcoming mixtape that hip-hop fans can enjoy. This one-of-a-kind event is all about celebrating the city of Atlanta and hip-hop, highlighting the electric connection between the two.

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